I'm jade, the founder of pink coast co. what started as a simple idea quickly turned into something so much bigger than I ever expected. I built this boutique from the ground up while being a stay-at-home mom, balancing life, marriage, and motherhood, all while creating something that truly reflects me.

My style has always been inspired by my southern roots, coastal influence, and a love for all things feminine—but in a way that still feels clean, effortless, and elevated. I’ve always been drawn to soft tones, timeless pieces, and of course, a signature touch of pink. Pink Coast Co is a reflection of that—carefully curated pieces that feel put together without trying too hard.

Every collection you see is chosen with intention. I focus on pieces that are easy to wear, easy to style, and made to fit into your everyday life while still feeling special. I wanted to create something that makes getting dressed feel simple but still makes you feel confident and like the best version of yourself.

Pink Coast Co means so much more to me than just a boutique. It’s something i’ve built with love, patience, and a lot of growth along the way. It’s a space where I get to share my vision, connect with you, and create something meaningful—and that’s something i’ll never take for granted.